Get found, get chosen, get called.
Practical guides for local business owners, built on current research, with the steps to do it yourself. No jargon, and nothing you need to buy.
Car detailing
- Car detailingHow mobile detailers get more bookings from Google MapsA practical guide for mobile and shop detailers: how Google decides who shows on the map, and the changes that bring in more bookings.
- Car detailingHow many Google reviews does a detailing business need?How many reviews a detailer needs to compete, why recent reviews matter more than old ones, and how to get them without breaking Google’s rules.
- Car detailingShould a detailer show prices on their website?Why clear detailing packages win more bookings than “call for a quote”, and how to show prices without underselling coatings and paint correction.
- Car detailingHow to get more repeat customers as a detailerSimple ways to turn one-off details into regular maintenance customers: timing, reminders, maintenance plans and the follow-up most detailers skip.
Google and Maps
- Google and MapsWhy isn’t my business showing on Google Maps?The common reasons a local business does not show on Google Maps, how to tell which one applies to you, and what to fix first.
- Google and MapsThe Google Business Profile checklist for local businessesA plain-English checklist for setting up and keeping a Google Business Profile that brings in calls, from categories and services to photos and posts.
Reviews
- ReviewsHow to get more Google reviews without breaking the rulesHow to ask every customer for a review, the moment that works best, and the two common tactics that break Google’s and the FTC’s rules.
- ReviewsHow to reply to Google reviews, good and badSimple templates and rules for replying to positive and negative Google reviews, and the mistakes that make a bad review worse.
Calls and leads
- Calls and leadsWhat missed calls really cost a local businessWhy most callers never leave a voicemail, how to work out what missed calls cost you, and simple ways to answer more of them.
- Calls and leadsAre Angi and HomeAdvisor leads worth it for contractors?How shared-lead platforms like Angi work, when they can make sense, and why building your own Google presence usually pays off longer.
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